Beauty & Personal Care Planning

Context

A clear path through regulatory and demand volatility 

Beauty and personal care brands operate in fast-moving markets driven by innovation cycles, frequent product launches, channel diversification, and highly volatile consumer demand.

Planning must balance speed-to-market, global coordination, long production lead times, and margin pressure, while maintaining high service levels and brand experience across regions and channels. 

Industry pain points

Core Industry Pressures

Rapid innovation cycles and frequent new product introductions 
High demand variability combined with long production lead times 
Complex coordination of promotions and launches across geographies and channels 
Service level pressure while controlling obsolescence and product returns

Key SOLUTION Capabilities

Built to orchestrate decisions across the value chain

New product introduction planning

Synchronize launches across markets and channels

Promotion and campaign scenario modeling

Test commercial impact before execution

Global supply-demand balancing

Align production sourcing and distribution

Portfolio and assortment optimization

Focus resources on high-value products and channels

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Key benefits

What you gain 

Faster and more reliable product launches 

Improved forecast accuracy across channels 

Better alignment between marketing and operations  

Reduced excess inventory and obsolescence 

Higher service levels and customer satisfaction  

Stronger margin control

Pillars

Structured Agility™ capability pillars activated

Foresight

See change before it hits.

Disruption Preparation

Decide before you’re forced to.

Strategic Reorientation

Adapt direction without losing momentum.

Growth & Profitability Orchestration

Steer profitable growth.

Success Stories

Success stories in Beauty & Personal Care

All success stories

How Guerlain Secures Fragrance Production Through Constraint-Aware Scheduling

“The solution allows us to anticipate significantly: peak loads, product launches, raw material supply, and workforce management.”

Thierry Bunot

Supply Chain Manager

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How L’Oréal Strengthens Global Demand Forecasting in a Volatile Beauty Market

“Sunstice Demand planning provides a shared and realistic vision of future sales across the organization. It is a critical input for financial planning and supply chain coordination.”

Demand Planning Leader

L’Oréal Luxury Division

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All succes stories